In celebration of Earth Day 2024 on April 22, the Caribbean Natural Resources Institute (CANARI) together with its local partners are proud to announce the launch of its public awareness campaign: “Champions of the South Coast: Promoting Awareness and Action”.

The South Coast Marine Conservation Area (SCMCA), encompassing the coastal and marine areas of three major bays (Indian Bay, Calliaqua Bay and Blue Lagoon), is the only marine protected area on the mainland in St. Vincent. Rich in biodiversity, and the only area on St. Vincent with white sands, the SCMCA hosts nearshore habitats, corals, seagrass beds, and mangroves, and serves as nesting sites for sea turtles and seabirds/shorebirds. For more information on the SCMCA, please see here.

This awareness campaign seeks to inspire environmental stewardship and raise public awareness of the SCMCA, and highlight the impacts of climate change, pollution and human activities on its fragile ecosystems.

For our first campaign activity, an Earth Day video competition, we invite entrants to showcase their creativity by producing compelling videos that inspire action and raise awareness about the urgent environmental concerns in the SCMCA. Please see competition details below.

Activity 1: Earth Day Video Competition



The competition is open to all students enrolled in primary, secondary, and tertiary institutions. Interested students are kindly asked to register here by April 30th. Schools who express interest would be invited to a capacity building workshop on media and media product development during the month of May.

Video Requirements

  1. Videos must be original and created specifically for this competition.
  2. Duration: Videos should be between 2-5 minutes in length.
  3. Video should not include any copyrighted music unless it is an original song.
  4. Content: Videos should effectively convey ONE OR A MIX of the following concepts:
      • The importance of conserving the SCMCA
      • The impact of illegal fishing, pollution, improper solid waste and wastewater management on the SCMCA
      • How actions in the watershed affect the marine environment in the SCMCA
      • The impacts of climate change on the fragile ecosystems in the SCMCA
      • Proposals of actionable solutions to promote conservation efforts
      • Examples of local stewards and environmental champions in the SCMCA

Submission Guidelines:

  1. Videos must not be below 1080×1080 pixels
  2. They must either be in .mp4 or .mov format
  3. Submissions should be in high-definition (HD) quality with clear audio and visuals.
  4. To submit, email your videos to: [email protected] by May 27th, 2024
  5. Include a brief 150 word or less description of your video’s content and intended message.

Promotion and Publicity

Participants are encouraged to promote their videos on social media using hashtags: #scmca #canari #protectourmarineenvironment #canarivideocompetition2024 #energizeearthsvg #ecosvgalliance #nationalparkssvg to increase visibility and engagement.

CANARI and collaborating partners will promote the competition through various social media channels to reach a wider audience.

Judging Criteria:

  •  Creativity and Originality: 20%
  •  Relevance to Theme: 20%
  •  Message Clarity and Impact: 30%
  •  Production Quality: 20%
  •  Social media engagement: 10%


College: Voucher for School Supplies valued at US 500.00

Secondary:  Voucher for School Supplies valued at US 300.00

Primary: Voucher for School Supplies valued at US 200.00


Contact Information

For inquiries and assistance, participants can contact CANARI’s Senior Technical Officer Yasa Belmar at [email protected] or Aria Laidlow-Ferdinand, Technical Officer at [email protected].


About the local civil society organisations (CSOs) driving this campaign:

Energize Earth SVG uses media and art to promote environmental awareness in St. Vincent and the Grenadines. The group collaborates with other Non-Governmental Environment Institutions to photograph and create films to promote their activities. EESVG engages in campaigns that promote eco-tourism, agriculture, sustainable farming and fishing methods, reforestation, and clean-up campaigns.



ECO|SVG|ALLIANCE is a grassroots organization that aims to educate Vincentians on the terrestrial, aquatic and marine biodiversity of St. Vincent and the Grenadines , as well as to undertake in biological research and monitoring of our ecosystems to inform adaptive management and policies.


Participants must ensure that their videos comply with copyright laws and do not contain any inappropriate or offensive content. By submitting a video, participants grant permission for CANARI and collaborating partners to use the video for promotional and educational purposes. Full credit will be given to the creators of the video.